While I remember, I'll link to this; Labour is creating a standalone Pressure Group which focuses on saving "SureStart" the government policy which supports young families. Although it looks like a Pressure Group it has links to the Labour Party. The idea is to encourage families who would not have voted Labour to get involved in the Labour campaign other ways. Not only is there a web-site, but there is also a Facebook page.
Useful for any question which asks about why Pressure Groups and parties are sometimes difficult to distinguish.
Another recent example which would be useful is the Joanna Lumley - Gurkha Justice Campaign; a fine example of a smart group using its celebrity "face" well (not only did she appear on the radio and TV, but she negotiated with the unfortunate minister Phil Woolas in front of the media). Very Savvy. I wouldn't be surprised if she is made a Dame sometime soon.
MumsNet has got lots of attention recently especially from politicians like David Cameron. The BBC's coverage of the event is here, and the transcript of his interview is here. Gordon Brown's praise of MumsNet, where he shows it has a significant political clout, can be found here, and his interview with MumsNet can be found here.
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